BCBG Womens Retail Apparel

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BCBG is an acronym of the French phrase "bon chic, bon genre," which translates roughly to "good style, good attitude." This popular fashion-forward women's retailer has its own boutique on the second floor of Dillard's department store, located in the St. Louis Galleria. It carries two of the many BCBG lines: BCBGeneration,  a line with a chic urban look targeting the 18-35 age group,  and the more sophisticated, pricier MAXAZRIA  line, which includes a great selection of evening wear.
1105 Saint Louis Galleria, Saint Louis, MO 63117
(314) 862-1570
  • Hours: Mon - Sat, 10am -9pm; Sun, 11am - 6pm
  • Accessible: yes
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