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Community Corner

School Student Introduces New Product: Lemonade Stand in a Box™

Just in time to celebrate the annual National Lemonade Stand Day, Joel Zeid, a Clayton High School student, introduced a product he’d spent the summer envisioning:  Lemonade Stand in a Box™.

Made out of recyclable paper, this American-made stand was developed with the engineers at St. Louis’ Loy-Lange Box Co. It is constructed with water-proof adhesive to be resilient to typical spills, which occur during children’s play.  The portable “green” stand features an all-white liner board to serve as a blank canvas when purchased, an inviting way for children to be creative with their own unique, fun decorations and designs.  The stand is easily assembled, weighing less than 11 ½ pounds, and can be boxed up for next year’s lemonade season.  Or, with all of its decorative glory, it can double as the perfect puppet stage or bakery stand during winter months.

“I was inspired while walking the dog on a warm summer day,” explains Joel. “Thirsty for some lemonade myself, I realized that lemonade stands are a rite of passage experience in American culture.  Even when we are young, we all were learning about

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the value of hard work and earning money with our home-made lemonade stands.”

“This portable stand becomes a terrific creative art project for students, as well as a fun and important lesson in business,” says Mrs. Hayden, a Clayton Elementary School Art Teacher. 

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National Lemonade Day occurs every August and is experienced by generations of families around the country as the perfect opportunity to teach young people the fundamentals of doing business.

Now an entrepreneur himself, Joel launched Do It Yourself Toys, LLC, where he serves as the CEO.  The Lemonade Stand In a Box™ is currently available at Happy Up Toys in St. Louis and Edwardsville, Illinois and Imagination Toys in St. Louis, with more stores on the way.  For additional information and ordering, visit www.doityourselftoys.com

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